How To Set-Up Analytics Funnels & Use Them For...
Organization in PPC is essential! Today our Heroview focused on just that: PPC account structure & organization. Cassie Allinger (@CassieAllinger), a Sr SEM Strategist at @deal...
ppchero.com/how-to-set-up-anal...
How Klout Moments Should Influence Advertising Attribution
Attribution is the future of affiliate marketing. Most conversations around attribution hit one major roadblock - how will publishers respond to any model that doesn't payout 100%...
tune.com/blog/klout-moments-in...
DMCA: The New Negative SEO or is it Google’s Tattler Tool?
When news hit that Google would begin taking the number of DMCAs a website receives into its ranking algorithm, there was a definite split among SEOs about whether it was a smart m...
shoemoney.com/2012/08/16/dmca-...
Productive Blogger: How To Raise To a New Level
Advertisement Every blogger faces burnout at one time or another. Unfortunately, even though blogging is a very unique and distinctive form of writing, bloggers are still prone to...
dukeo.com/productive-blogger/
How to Win a Zero-Sum Game: What to Do if Competitors Won’t Link to You
This is the third post in the “Content Connections” series Because Copyblogger is a company that was born in this strange virtual place we call the worldwide web, partnerships an...
copyblogger.com/zero-sum/
Affiliate Summit East 2012 NY and my IANteract Dinner
… today I am going to be talking about the Affiliate Summit that happened August 12-14th. I am going to list everything I noticed at Affiliate Summit and then there will be another...
ianfernando.com/2012/affiliate...
Video: How to Use Better Ad Targeting for Mobile App Monetization, Part 1
We sat down with Ryan Morel of PlacePlay for a two-part video series on mobile ad targeting and app monetization. PlacePlay is a geo-targeted ad network which helps app publisher...
tune.com/blog/video-how-to-use...Rand Fishkin’s Interesting New Stance On Disclosure
In May of 2007 I wrote a post titled Assume The Position. In that post I talked about several examples that bloggers and other people are being compensated in some way for pretty m...
shoemoney.com/2012/08/15/rand-...
Blog Level Up: How To Go From Average To A-List
Advertisement If you’re just starting out with blogging, it’s understandable if you’re a little intimidate by the “big players“: the A-List bloggers you admire. You might think, “...
dukeo.com/blog-level-up/
Affiliate Marketing: Measuring Promotion Success
I wrote last month about the need for clients to share their objectives with affiliates to get the most from their programme. Objectives are also important when planning and measur...
amnavigator.com/blog/2012/08/1...
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