Our Quarter 2 Compass - Overcoming PPC Pain Points
As many in the PPC industry know, the Compass is Hanapin Marketing’s best practices journal. We’ve released it quarterly and semi-privately for years, but this year, we’re changing...
ppchero.com/our-quarter-2-comp...
Performing Competitive Analysis - How to Stay Ahead of Your Competition
A few months ago, the Hanapin team conducted a thorough competitive analysis for one of our largest clients. This particular client wanted to know how they fared against their comp...
ppchero.com/performing-competi...
How To Choose The Perfect Name For Your Blog plus 3 Bonus Tools To Get You Started
When I attended Affiliate Summit West in January I heard John Chow say that his biggest blogging mistake was building his brand on JohnChow.com . His reason was that he doesn’t thi...
shoemoney.com/2014/07/03/choos...
How to Be in the Top 5% of Bloggers: New Research Results
We’ve said it so often you’re probably sick of it. Content marketing doesn’t work unless the content is genuinely worth reading. Routine, phone-it-in content won’t get you the...
copyblogger.com/blogger-resear...
13 Reasons to Be Pretty Damn Euphoric You Are a Freelancer
There is a good chance that by 2020 you will be self-employed. An old Intuit report estimated that by that time nearly 40 percent of Americans will make their living as temporar...
copyblogger.com/authority-free...
App Marketing Conversations: WWDC Review
Welcome to the newest installment of App Marketing Conversations. In this episode our CEO, Ian Sefferman (@iseff), reviews Apple’s World Wide Developers Conference and what it mean...
tune.com/blog/app-marketing-co...Voting Begins For The Top 25 Most Influential PPC Experts for 2014!
Another year has gone and it’s time to compose the list of the Top 25 Most Influential PPC Experts for 2014. With your help, of course! The PPC world is full of gurus bloggin...
ppchero.com/voting-begins-for-...
Twitter Acquires TapCommerce for Mobile Retargeting Ads
As mentioned in today’s Morning Clicks, Twitter announced that they have acquired TapCommerce, who they describe as a leader in the mobile re-engagement advertising industry. The m...
ppchero.com/twitter-acquires-t...
Write and Schedule Your Holiday Ads Now – Save Time Later
Two of the most underutilized but effective AdWords features are labels and ad scheduling. What makes these features especially tremendous is their usefulness for writing holiday a...
ppchero.com/write-and-schedule...
Morning Clicks: Google, Bing Make Big Updates, Bing Teams Up With Twitter, ...
Morning Clicks is your mid-week roundup of digital advertising news and notes. We’re your one-stop shop for the most relevant and important news in the PPC world. Grab your cup of...
ppchero.com/morning-clicks-goo...
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