New Matching Behavior For Keywords
Today, Google announced some very exciting news. Keyword match types generally make our lives easier, and we are better able to target the traffic with it. But what happens when yo...
ppchero.com/new-matching-behav...
PPC Account Structure: Build It & They Will Come
Welcome to the third article in our April Showers Bring May PPC Flowers series. Today we will dive into structure and the building blocks of a successful PPC account. You’ve...
ppchero.com/ppc-account-struct...
Tracking YouTube Video Plays As Affiliate Conversions
With YouTube firmly entrenched as the second largest search engine, it’s definitely become a driving force in the world of performance marketing. In-video advertising, with links t...
tune.com/blog/tracking-youtube...
DKI & AdWords Quality Scores: Use This to Grow Your Profits
Advertisement If you’re experienced with using AdWords you might be familiar with the Quality Score system. In a nut shell, if your ad commands a high Quality Score you’ll benefi...
dukeo.com/dki-adwords-quality-...
Putting the Social Back into Social Media: 40 Ways to Build a Loyal Audience
Is your blog a lonely place? Maybe no one is visiting. Or, if they visit, maybe they don’t comment. Maybe they don’t share your post on social networking sites. Or they don’t s...
copyblogger.com/social-media-r...
Speaking on Affiliate Management at Russian Internet Forum Moscow
If you’re following my tweets, you may have already seen this one, but if you aren’t, four days ago I got my official invitation to speak at Russia’s largest conference on all thin...
amnavigator.com/blog/2012/04/1...
Why we are not friends on Facebook (dont take it personal)
So like I have been meaning to post this for a bit but I feel it kind of comes off as egotistical. Here is the deal. I get a lot of friend requests. I don’t check them. In fact I...
shoemoney.com/2012/04/17/why-w...
PPC Account Goal Setting: Set Yourself Up for Incremental...
Today brings the second post in our April Showers Bring May PPC Flowers series. In today’s post, I’ll be diving into setting account goals to help your account mitigate torrential...
ppchero.com/ppc-account-goal-s...
Client Services: How to Gain Buy-In Early
For our first installment in the April PPC management series, I’m going to focus on something that may not initially come to mind when thinking about how to start off a new account...
ppchero.com/client-services-ho...
Link Building Quality: More Important Than Quantity
Advertisement Building links is a fairly arduous task. Over the last few years, various ways to get links fast popped up; automated software, and of course the high PR blog networ...
dukeo.com/link-building-qualit...
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