Cohort Reporting 2.0
If the term “cohort” is completely foreign to you, then we’ve got some bad news for you. You are, in fact, seriously restricting your own ability to understand the growth and value...
tune.com/blog/cohort-reporting...
Mobile App Exclusions – How Flappy Birds Tanked My...
As I’m sure most of you are aware, with the roll-out of Enhanced Campaigns we are all now opted into tablets and mobile for AdWords campaigns. While you can set bid modifiers to -1...
ppchero.com/mobile-app-exclusi...
Tips to Tidy Up Your PPC Clutter [Webinar Recording]
Can you feel it? The weather is getting warmer, and the delicate fragrance of newly-bloomed flowers hangs in the air. These are sure signs that spring is right around the corner! B...
ppchero.com/tips-to-tidy-up-yo...
5 A/B Testing Considerations for Mobile Apps
Data is power. But for native mobile apps, the tools necessary to leverage the power of data are still maturing. A ‘Mobile Data Paradox’ is emerging whereby the data opportunity pr...
tune.com/blog/5-ab-testing-con...
Here’s Whats Really Holding You Back From Success and How You Can Instantly Change Your Fortune
Larry was a savage. A vagrant pauper living in a mud hut in the outskirts of town in a village in eastern Europe. The year was 1468 an King Augustus was his fair and generous leade...
shoemoney.com/2014/03/13/heres...
3 Vital Marketing Lessons From the World’s Most Offensive Doughnut Shop
The line, even on the bitterest winter nights, extends out the door and down the block. The neighborhood could charitably be described as “gritty” — known for marijuana dispensa...
copyblogger.com/marketing-vood...
SEO is Dead: Long Live OC/DC
I want to let you in on a little secret … I really hate the term “SEO.” This may come as a surprise to many since I am the resident SEO guy at Copyblogger and very active in th...
copyblogger.com/ocdc/
Apple Includes Updates to iAd in 7.1 Release
With the release of iOS 7.1 today, there is new functionality that will potentially enable app developers insight into which users engaged with an ad from Apple’s iAd publishing pl...
tune.com/blog/ios-update-iad-a...
5 Noteworthy Affiliate Management News of March 2014
Yes, we are only about one-third into March, but there are already some notable news to report. Much is happening in the overall affiliate marketing sphere, but today I’d like to d...
amnavigator.com/blog/2014/03/1...
New Report Shows How Email Remains King For Getting Your Message Out
As you all know I am a huge proponent of permission based email marketing… So I always keep up with the news related to it. You know the saying… “Dance with the girl that brought...
shoemoney.com/2014/03/12/new-r...
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